Political Action

As one of the fastest growing populations in the country, the potential to increase the collective political empowerment for Asian Pacific Americans is increasing as well.  The 2008 Every Vote Counts program furthers the mission of APALA by supporting APA involvement in nonpartisan electoral activities in local, statewide, and national elections. 

APALA’s Every Vote Counts non-partisan political program targeted Asian Pacific American (APA) voters in seven states during the 2008 Presidential Election.  APALA selected Michigan, Nevada, Ohio, Oregon, Pennsylvania, Virginia and Washington based on their distinction as AFL-CIO battleground states that have experienced significant increases in their APA population.

 

During the 2008 Presidential Election, APALA targeted close to 100,000 infrequent APA voters through a myriad of tactics.  APALA mailed over 100,000 pieces of direct mail, attempted over 120,000 live phone calls, contacted close to 30,000 voters, canvassed over 1,800 households, successfully registered close to 2,000 new voters, monitored 9 polling locations on election day, and organized close to 20 candidate/issue forums.  The direct mail was sent in English, Chinese, Korean, Tagalog and Vietnamese.  Volunteers conducted live phone calls and canvassed doors in English, Cantonese, Mandarin, Korean, Tagalog and Vietnamese.

 

 

Program Results: Every Vote Counts

State

Target Universe

Registered Voters

Literature & Direct Mail

Doors Canvassed

Phone Calls

Contacts

Poll Monitoring

MI

15,000

980

40,000

250

10,000

2,172

4 poll sites

NV

7,631

450

5,000

534

37,000

12,364

3 poll sites

OH

5,000

100

2,500

-

2,000

472

-

OR

5,000

250

3,000

50

1,000

180

-

PA

15,000

-

-

-

16,200

1,639

-

VA

25,000

50

36,000

1,000

42,000

8,009

2 poll sites

WA

20,000

150

20,000

-

12,000

2,400

-

Total

92,631

1,855

106,500

1,834

120,200

27,236

9 poll sites

 

APALA, in close partnership with national and local allies, generated earned national, local and ethnic media bringing increased attention to the APA electorate.  This coverage included print media in the Washington Post, print and television coverage on BBC, television coverage on CNN and ABC, and a host of local and ethnic print coverage.

 

 
 

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